Easton Hitting College World Series Big Time

Easton Diamond Sports is making a big push at the College World Series in Omaha, NB, this month, laying claim as “the number one bat in College World Series History.”

Easton returned to Omaha this month with new partnerships, featuring Baseball Lifestyle 101, and built out collaborative spaces that produced engaging content and hosted activations over the course of the CWS.

Easton and Baseball Lifestyle 101 have a large combined presence with two booths inside the Omaha Baseball Village, as well as a creative loft space overlooking the Village and TD Ameritrade Park Omaha. Teams and fans are able to experience the performance of Easton’s new lineup of bats and get their maximum exit velocity in a custom-built Easton Hit Lab batting cage equipped with the latest technology from HitTrax. Exclusive products, offers and giveaways are available.

“Easton collegiate programs have become a staple in Omaha over the years and now fans get to experience what Easton is all about with unique interactive activities,” says Easton SVP-sales and marketing Dan Jelinek. “We knew that we wanted to create an impact at the College World Series and by utilizing HitTrax technology as well as collaborating with the Baseball Lifestyle 101 team we’re excited to offer engaging activations and content that will bring our love of the game and Easton’s innovations to life.”